Over 50s Life Insurance With Free Gift (Updated August, 2024)

We’ve provided a guide on the best life insurance policies with free gifts in 2024.

Compare Life Insurance Quotes

Fill in the form below for a FREE, no obligation quote NOW!

Note: Free gifts are offered by select brokers only, our life insurance brokers do not offer free gifts.

We’ve provided a guide on the best life insurance policies with free gifts in 2024. Some companies, however, offer welcome gifts specifically for customers that take out a new Over 50s Life Insurance policy. Although it shouldn’t be the main reason why you choose a specific policy, as you should always focus on the coverage offered by a company first, it would be a bonus if your chosen policy also came with some free gifts.

So, to save you time and hours of scouring the internet, we’ve put together an in-depth list below with the best ones.

Free Gift Offers from Select Over 50s Life Insurance Providers

  • Icon For CPU#1

    Life insurance calculator

    Estimate the size of life insurance cover you might need based existing and future obligations.
  • Your total life cover estimate
    £100,000
    Let us help you find your best quotes

The table below summarizes the free gift offers currently available from various over 50s life insurance providers:

Provider Gift Type Gift Value Eligibility Requirements Claim Process
British Seniors Gift Card £125 UK resident, 50-80, direct purchase, hold policy for 6 months Email after 6th payment, claim within 6 months
Churchill Gift Card £100 UK resident, 50-85 (81 for smokers), direct purchase, hold policy for 6 months Email after 6 months, claim within 6 months
Co-op Gift Card or Cash £100 UK resident, 50-80, direct purchase, hold policy for 6 months Email after 6 months, claim within 30 days
Cover Today Gift Card £125 UK resident, 50-80, direct purchase, hold policy for 6 months Email after 6th payment, claim within 6 months
Direct Line Gift Card £100 UK resident, 50-85 (81 for smokers), direct purchase, hold policy for 6 months Email after 6 months, claim within 6 months
Legal & General Gift Card £120 UK resident, 50-80, direct purchase, hold policy for 6 months Email within 60 days of policy start, claim within 12 months
Post Office Gift Card £125 UK resident, 50-80, direct purchase, hold policy for 6 months Invitation after qualifying period, claim within 90 days
Shepherds Friendly Love2shop Voucher £125 UK resident, 50-80, receive after 6th premium payment Email after 6th payment
SunLife Gift Card £135 UK resident, 50-85, direct purchase, hold policy for 6 months Email after 6th payment
Vitality Gift Card & Soft Toy Free gift UK resident, 50-80, direct purchase Not specified

British Seniors Over 50 Life Insurance with £125 Gift Card

Gift Card
British Seniors
£125 Gift Card
UK resident, 50-80, direct purchase, hold policy for 6 months

British Seniors offers a £125 Gift Card as a welcome gift for new policyholders of their Over 50 Life Insurance.

This offer is available to new customers who purchase a policy directly from British Seniors on or after June 1st, 2024.

To be eligible for the gift card, policyholders must make a minimum of six successful monthly premium payments towards their policy, and the total premiums paid must exceed the value of the Gift Card.

After purchasing the policy, customers will be contacted by either post or email with an invitation to select their preferred Gift Card. Customers can choose from M&S, Tesco, or Amazon.co.uk Gift Cards.

For more information or to purchase a policy, visit www.britishseniors.co.uk or call 0800 803 0051.

Churchill Over 50s Life Insurance + £100 Gift Card

We compare plans from the leading life insurance providers

Gift Card
Churchill
£100 Gift Card
UK resident, 50-85 (81 for smokers), direct purchase, hold policy for 6 months

Churchill offers Over 50s Life Insurance with a £100 gift card reward for new policyholders.

Key points:

  • £100 e-Gift Card offered to new policyholders
  • Choice of Amazon.co.uk, M&S, or Tesco e-Gift Card
  • Qualify after holding the policy for 6 months
  • Guaranteed acceptance for UK residents aged 50-85 (81 for smokers)
  • No medical questions or assessments required
  • Premiums start from £5 per month

To claim your gift, you’ll receive an email with redemption instructions after the six-month period. You have six months from the date of this ‘Choice’ message to claim your e-gift card.

For more information or to purchase a policy, visit www.churchill.com/life-insurance/over-50s or call their phone line.

Co-op Over 50 Life Insurance with £100 Gift Card

Gift Card or Cash
Co-op
£100
UK resident, 50-80, direct purchase, hold policy for 6 months

Co-op offers Over 50 life insurance with a choice of gift worth £100 for new customers who buy directly through Co-op.

Key Points:

  • Choice of £100 Argos eGift card, Cash paid by cheque, or Amazon.co.uk Gift Card
  • £100 gift offer available for new customers
  • Policy must be in force for a minimum of 6 months with up-to-date premiums
  • Offer available only for direct purchases through Co-op

To claim your gift, you’ll receive a ‘How to Claim’ email within 15 days of your policy passing the eligible 6-month period. You have 30 days from the date of the email to choose your preferred gift.

For more information or to purchase a policy, visit www.coop.co.uk/insurance/life-cover/over-50-life-insurance or call 0800 316 1296.

Cover Today Over 50s Life Insurance with £125 Gift Card

Gift Card
Cover Today
£125 Gift Card
UK resident, 50-80, direct purchase, hold policy for 6 months

Cover Today offers Over 50s Life Insurance with a £125 Gift Card for new policyholders.

Key Points:

  • £125 Gift Card from Amazon.co.uk, M&S, or Tesco
  • Eligibility: Minimum of six successful monthly premium payments
  • Total premiums paid must exceed £125
  • Instant cover from day one
  • No medical exams or blood tests required
  • Premiums start from £4.42 per month

To claim your gift, you’ll receive an invitation to select your preferred Gift Card after meeting the eligibility requirements. You must select your Gift Card within six months of becoming eligible.

For more information or to purchase a policy, visit www.covertoday.co.uk or call 0800 470 4498.

Direct Line Over 50s Life Insurance + £100 Gift Card

Gift Card
Direct Line
£100 Gift Card
UK resident, 50-85 (81 for smokers), direct purchase, hold policy for 6 months

Direct Line offers an Over 50s Life Insurance policy that comes with a £100 gift card for eligible customers.

Key Points:

  • £100 gift card for eligible customers
  • Choice of £100 Amazon.co.uk Gift Card, £100 Love2Shop Voucher, or £100 M&S e-Gift Card
  • Eligibility: UK residents aged 50 to 85 (81 for smokers), direct purchase, hold policy for 6 months
  • No medical questions required

To claim your gift, you’ll receive an email with redemption instructions after the six-month period. You have six months from the date of this ‘Choice’ message to claim your e-gift card.

For more information or to purchase a policy, visit www.directline.com/life-cover/over-50s or call 0800 077 8306.

Legal & General Over 50s Life Insurance with £120 Gift Card

Gift Card
Legal & General
£120 Gift Card
UK resident, 50-80, direct purchase, hold policy for 6 months

Legal & General offers a £120 gift card incentive with their Over 50s Fixed Life Insurance for eligible customers.

Key Points:

  • £120 gift card provided with eligible Over 50s Fixed Life Insurance policies
  • Available only for policies purchased directly from Legal & General online, by post, or via telephone
  • Gift card eligibility begins six months after the policy start date
  • Must claim the gift card within 12 months of the policy start date

To claim your gift, you’ll receive instructions within 60 days of your policy start date. You have 12 months from your policy start date to claim your e-Gift card.

For more information or to purchase a policy, visit www.legalandgeneral.com/insurance/over-50-life-insurance or call 0800 316 8539.

Post Office Over 50s Life Cover with £125 Gift Card

Gift Card
Post Office
£125 Gift Card
UK resident, 50-80, direct purchase, hold policy for 6 months

Post Office Over 50s Life Cover offers a £125 Gift Card as a thank you for choosing their service.

Key Points:

  • £125 Gift Card: Choose from Tesco, M&S, or Amazon.co.uk
  • Offer valid for policies purchased from January 1, 2024, to November 29, 2024
  • Eligibility: UK residents aged 50 to 80, maintain policy and make all monthly payments for 180 days
  • Coverage up to £10,000, depending on age
  • No medical checks required

To claim your gift, you’ll receive an invitation after the qualifying period. You must select your gift card within 90 days of receiving the invitation.

For more information or to purchase a policy, visit www.postoffice.co.uk/life-cover/over-50s-life-insurance or call 0330 123 3977.

Shepherds Friendly Over 50s Life Insurance with £125 Love2shop Voucher

Gift Card
Shepherds Friendly
£125 Love2shop Voucher
Receive after 6th premium payment

Shepherds Friendly offers a £125 Love2shop voucher code as a free gift with their Over 50s Life Insurance plan.

Key Points:

  • £125 Love2shop voucher code with Over 50s Life Insurance plan
  • Voucher sent via email after the sixth premium payment
  • Love2shop voucher usable at various online retailers
  • Valid for 12 months from issue date

To claim your free £125 Love2shop voucher, you need to take out an Over 50s Life Insurance plan with Shepherds Friendly and maintain premium payments for at least six months.

For more information or to purchase a policy, visit www.shepherdsfriendly.co.uk/over-50s-life-insurance or call 0800 526 249.

SunLife Over 50 Plan: £135 Gift Card

Gift Card
SunLife
£135 Gift Card
UK resident, 50-85, direct purchase, hold policy for 6 months

SunLife is currently offering a generous welcome gift for new customers who take out their Over 50 Plan.

Key Points:

  • £135 Love2shop gift card for new policyholders
  • Available for policies purchased between May 2, 2024, and July 31, 2024
  • Eligibility: UK residents aged 50-85, pay six months of premiums
  • Gift card usable at hundreds of high street shops

To claim your gift, you’ll receive the gift card after you’ve paid 6 months’ premiums. The offer is subject to availability and may be withdrawn at any time.

For more information or to purchase a policy, visit www.sunlife.co.uk/over-50-life-insurance/free-gift or call 0800 904 7674.

Vitality Over 50s Life Insurance with Free Gift

Gift Card & Soft Toy
Vitality
Free gift
UK resident, 50-80, direct purchase

Vitality offers a free gift with their Over 50s Life Insurance policy, along with various rewards for healthy living.

Key Points:

  • Free gift offered with Over 50s Life Insurance policy
  • Access to various reward partners based on premium amount
  • Opportunity to earn additional rewards through healthy living
  • Vitality Select included with all life plans, offering access to partners like Bluecrest, Champneys, Runners Need, and Garmin

For more information about the free gift or to purchase a policy, visit www.vitality.co.uk/life-insurance/over-50s or call 0808 271 8355.

What Should You Consider in Addition To Free Gifts?

While free gifts can be attractive, it’s crucial to prioritize finding the right policy for your needs. Consider these key factors when comparing over 50s life insurance options:

  1. Coverage amount: Ensure the policy provides adequate protection for your dependents.
  2. Premium costs: Compare monthly or annual premiums across providers.
  3. Policy terms: Understand the length of coverage and any exclusions or limitations.
  4. Additional benefits: Some policies may offer extra features or add-ons.
  5. Provider reputation: Research customer reviews and financial stability ratings.

It’s essential to obtain multiple quotes and thoroughly examine policies offered by different companies. Remember, the free gift should be viewed as a bonus, not the primary reason for choosing a particular provider or policy.